Hany

Landing page UX best practices visual showing simple form, compelling headlines, engaging visuals, and mobile-friendly design

By Hany
July 23, 2025
UX

Landing Page UX Best Practices to Increase Conversions

In the fast-paced world of digital marketing, every second and every click counts. That’s why crafting high-converting landing pages with a clear, focused goal is critical to your success. By following Landing Page UX Best Practices, you can turn curiosity into commitment and guide your visitors effortlessly toward the action you want them to take. […]

illustration showing how to increase unique visitors on your website using SEO, content marketing, and digital strategies.

By Hany
July 23, 2025
Digital

How to Increase Unique Visitors on your Website – Proven Strategies that Work

In today’s digital landscape, success starts with visibility. Understanding how to bring more traffic to your website , and more importantly, how to increase unique visitors on your website , is essential for growing your brand, attracting new leads, and driving conversions. This guide covers proven strategies to help you expand your online reach and […]

illustration representing "How to Optimize Videos for SEO" featuring a laptop with a video play icon and surrounding SEO-related elements, and magnifying glass labeled "SEO"

By Hany
July 22, 2025
Digital

How to Optimize Videos for SEO: Boost ranking & Visibility

With the rapid development of digital marketing, videos have become an essential tool for businesses of all sizes. To make the most of this powerful format, it’s crucial to optimize videos for SEO, a process that helps your content rank better on search engines and reach a wider audience. Today, video SEO is more important than […]

illustration showing how to make a successful social media campaign. Features mobile phones, charts, target with arrow, megaphone, and social media platforms icons.

By Hany
July 21, 2025
Digital

How to Make a Successful Social Media Campaign (Step-By-Step Guide)

If you’ve ever wondered how to make a successful social media campaign, you’re not alone and you’re in the right place. Social media has become a cornerstone of modern marketing, giving brands the power to connect, engage, and convert like never before. But success doesn’t come from posting at random. In this guide, we’ll walk […]

Affiliate Marketing button on a keyboard

By Hany
July 13, 2025
Marketing

The Skeleton Keys to Affiliate Marketing

Many ways of making money online become more interesting to discover day after day. One of those effective ways is Affiliate Marketing. For those newbie Internet marketers, affiliate marketing is a sales process that requires marketers to link a prospect with a specific merchant. Only super affiliates can get more cash and subscribers, by applying […]

people using social media marketing tools with engagement icon and charts

By Hany
July 13, 2025
Marketing

The Power of Social Media Marketing

Reports have proven that social media “especially influencer content” influence the purchasing decisions of 80% of consumers, leading marketers across industries to evolve Social Media Marketing (SMM) from a stand-alone tool into a multifaceted source of marketing intelligence to an increasingly important and growing audience. 18 years ago, from 2004 (when MySpace became the first […]

Graphic showing Facebook post creation on a computer

By Hany
July 13, 2025
Marketing

10 Tricks to Create Attractive Facebook Posts

Recent studies and surveys have proven how important marketing through the Facebook platform is, especially when it comes to create effective Facebook posts that engage users and drive results. Where does the power of the Facebook platform come from? This is because many companies rely on the process of improving, developing, and publishing their businesses […]

Marketing ROI improvements using research and analytics, magnifying glass over data charts

By Hany
July 10, 2025
Marketing

Unlock Marketing Success with Data-Driven Insights and Strategic Planning

Discover how marketing research, analytics, funnel optimization, and KPI tracking can help you achieve your marketing goals. Marketing success is not just about creating catchy ads and great content. It’s also about understanding your audience, measuring your results, and making data-driven decisions. In this article, we will discuss the importance of marketing research, analytics, […]

visual of SOSTAC model benefits with six key elements

By Hany
July 2, 2025
Marketing

Benefits Of SOSTAC Model

The SOSTAC model is one of the most important and successful digital marketing strategies in digital marketing plans; This is due to the ease of organizing marketing campaigns through it, and most companies rely on it in planning marketing operations, and it is widely used in business planning. Carrying out the electronic marketing process for […]

Marketing Mix image showing the 4Ps (Product, Price, place, promotion) Vs. modern marketing management 4Ps (Planning, Processes, People, Physical Evidence).

By Hany
July 2, 2025
Marketing

Marketing Mix from 4Ps: 8Ps and The Difference Between Them

From 4Ps to 8Ps: Towards an Integrated Marketing Mix With the advancement of technology, market perceptions have changed. How to develop and integrate Marketing Mix theory? The field of marketing is constantly evolving including the concept of marketing mix: fundamental changes and improvements have actually occurred in marketing mix theory over the years. In the […]