Marketing

Social media in Saudi Arabia is moving fast. Really fast. It’s no longer just about chatting with friends or posting family pictures. Today it shapes culture, shopping, and even how people trust brands. Short videos grab attention in seconds. Influencers guide what people buy. And platforms are turning into real business engines. For businesses, this […]

In today’s digital-first world, your online presence is often the first impression people have of your business. That’s why understanding How to Build Your Brand on Social Media is essential for growth. With the right approach, social platforms give you the chance to connect with the right audience, strengthen trust, and create a brand identity […]

If you’ve been wondering how to build an email list from scratch, here’s the truth: your list isn’t just a collection of emails, it’s a powerful growth engine your business can fully own. While social media algorithms can change overnight, your email list is yours forever, giving you a direct line to people who actually […]

In today’s competitive digital world, showing up exactly when and where your customers are searching is more powerful than ever. That’s where local SEO comes in.  If you’ve ever wondered what is local SEO in digital marketing, it’s the key to putting your business on the map, and that’s exactly what local SEO marketing strategies […]

  Many ways of making money online become more interesting to discover day after day. One of those effective ways is Affiliate Marketing. For those newbie Internet marketers, affiliate marketing is a sales process that requires marketers to link a prospect with a specific merchant. Only super affiliates can get more cash and subscribers, by applying […]

Reports have proven that social media “especially influencer content” influence the purchasing decisions of 80% of consumers, leading marketers across industries to evolve Social Media Marketing (SMM) from a stand-alone tool into a multifaceted source of marketing intelligence to an increasingly important and growing audience. 18 years ago, from 2004 (when MySpace became the first […]

Recent studies and surveys have proven how important marketing through the Facebook platform is, especially when it comes to create effective Facebook posts that engage users and drive results. Where does the power of the Facebook platform come from? This is because many companies rely on the process of improving, developing, and publishing their businesses […]

  Discover how marketing research, analytics, funnel optimization, and KPI tracking can help you achieve your marketing goals. Marketing success is not just about creating catchy ads and great content. It’s also about understanding your audience, measuring your results, and making data-driven decisions. In this article, we will discuss the importance of marketing research, analytics, […]

The SOSTAC model is one of the most important and successful digital marketing strategies in digital marketing plans; This is due to the ease of organizing marketing campaigns through it, and most companies rely on it in planning marketing operations, and it is widely used in business planning. Carrying out the electronic marketing process for […]

From 4Ps to 8Ps: Towards an Integrated Marketing Mix With the advancement of technology, market perceptions have changed. How to develop and integrate Marketing Mix theory? The field of marketing is constantly evolving including the concept of marketing mix: fundamental changes and improvements have actually occurred in marketing mix theory over the years. In the […]